Representatives from PPMG and NJU pose for a group photo at the signing ceremony held at the Xianlin campus of NJU on June 13.

Nanjing-based publishing giant Phoenix Publishing and Media Group on June 13 signed an agreement to make a donation that would be used to set up a fund at Nanjing University (NJU).

The fund will be used to support the organization of cultural and sports events and reward outstanding NJU students and teachers.

Sun Zhenfu, chairman of PPMG, thanked NJU for its support and said he expects the group to advance cooperation with NJU in academic research, talent cultivation, and employment of NJU's graduates.

He noted that he expected continuous cooperation with NJU in academic research, talent cultivation, and employment of NJU's graduates.

Representatives from PPMG and NJU pose for a group photo after the signing ceremony held at the Xianlin campus of NJU on June 13.

Zou Yajun, vice-principal of NJU, said that PPMG and NJU boast close partnership relations and that he hopes both sides will further collaborate to tell the world more stories about NJU, PPMG, Jiangsu and China.

PPMG has set foot in publishing, financial investment, film and television production, and art management and the group has been listed among top 10 in global publishing industry. NJU has made huge achievements in educational reform and scientific research and cultivated enormous talent over the past 120 years.